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No Matter What the Groundhog Says …

Published 28 January 10 01:41 PM
We have custom promotional products that can take you through a long, cold winter or welcome an early spring.

In Pennsylvania, the home state of ADVANCE Custom Promotions, we have our fair share of claims to fame. One of those is furry, fat and predicts weather. I'm not making a statement about our state's meteorologists here. Even if they did miss that fluke snowstorm this morning, most of them are fit and not very furry. I'm talking about Punxsutawney Phil. If you reside in this PA, you might also be familiar with his annoying counterpart from the lottery commercials (ugh).

Punxsy Phil usually gets just one day a year in the spotlight. People go to visit him at his permanent home in a Punxsutawney library throughout the year, yes, but he usually doesn't hit the national press until Feb. 2. This year's a bit different, thanks to People for the Ethical Treatment of Animals, which fired off a letter to our humble state groundhog's keepers. PETA's calling for Phil's replacement in the form of a robotic groundhog.

While I've often questioned Phil's weather predicting capabilities, I think he's probably got a pretty sweet life. The Pittsburgh Tribune-Review wrote a tongue-in-cheek article worthy of The Onion on the PETA letter. My favorite line from the story: "Phil, who is said to be 124 years old, lives year-round in a pen in the town library with three other groundhogs. ‘I think one of them is named Stinky or something,' [President of the Punxsutawney Groundhog Club Bill] Deeley said."

Phil's probably already chatting up Stinky (or something) about his big prediction next week, and I doubt he's worried about his job being outsourced to some automaton. In honor of our famous groundhog's moment in the sun and as a hat tip to the silliness currently surrounding him, I picked out two products that could be useful whether or not Phil sees his shadow.

If the Groundhog Comes Through: Yes, I'm a native Pennsylvanian, but I still forget which is which. According to the official Groundhog.org, if Phil doesn't see his shadow, this means that spring is right around the corner. To me, this is great. Skiers might not be as happy, but from experience, the groundhog, well, he's just not that accurate.

If Phil doesn't see the shadow, and warmer weather is on the way, this lady over here to the right is your lady. She's sporting a big smile, a cool hat and she contains SPF 30 sunscreen. I dig the purple hair, and she also has a clip to keep the wholesale sunscreen close at hand. Wholesale sunscreen is a useful promotion, keeping recipients safe from the rays while getting a lot of exposure.

If the Groundhog Shares a Bleak Prediction: In other words, if the groundhog does indeed see his shadow, that portends 6 more weeks of winter. Eep. Of course another thing in agreement with the groundhog - and in fact takes his prediction a little further - is the calendar, which says that winter doesn't really end until March is winding down. The calendar is not furry or cute, so the groundhog rules.

To combat the cold in that six (or so) more weeks of winter, I recommend custom blankets with sleeves, a la our customizable "Snuggle Me" coral fleece blanket. Personally, I could not wait until this went live on our Web site. I knew it was coming, and the day it popped up and became available for sale was a good one. You can imprint a four-inch-square logo on the custom blanket with sleeves and it will be a big hit with potential clients and employees. The customizable blanket with sleeves will provide warmth throughout the rest of winter, no matter how long the groundhog says that might be.

Whether it's shadow or no shadow, regular groundhog or automatic groundhog, six more weeks or winter or an early spring, check out our promotional products to find something that will fit your needs.

What do you think of robo-groundhog? Silly or a good idea that will spare a groundhog from captivity?

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About Lynn Jusinski

After an internship at a home magazine where she wrote about media rooms and $500,000 pool renovations from the comfort of a teeny, cluttered dorm room, Lynn Jusinski graduated from a small college in Pennsylvania and then moved on to write for two weekly newspapers in suburban Philadelphia. A column she penned for the papers won an award from the Pennsylvania Newspaper Association. In 2007, Lynn moved back to the magazine world, and worked full-time as an associate editor for ADVANCE for Health Information Professionals. Her work on the magazine led to “Rookie of the Year” honors and a second place feature award in the annual Editorial Excellence Awards presented by Merion Publications Inc. In her free time, Lynn is typically stuck in traffic, shopping, reading, constructing poorly made crafts and hanging out in and around her hometown.
You can reach Lynn at ljusinski@advanceweb.com

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    ADVANCE
    Occupation: Media, Marketing and Merchandising
    Setting: King of Prussia, PA
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