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The Twelve Days of Custom Promotions: Part One

Published 11 November 10 03:07 PM
Why are there so many birds?

This started out as a spinoff of another post, and snowballed into something too big for my brain to comprehend. I've done geometry for the first time since the SATs. I've crunched numbers, multiplying and dividing. I've hunted through the website and called in favors from others.

And what do you get out of it? Well, you get the Twelve Days of Custom Promotions. Betcha thought it would be better? It's not. But it was a lot of work, and needs to be broken up into several posts.

See, this started simple. I tried to find stuff to correspond to the song. Then I discovered we had gold keychains on our site. Golden rings! And we just got a new dove ornament! When all the heavy hitting Paint work was complete, I ended up with 12 products that are among my favorites here at ADVANCE Custom Promotions, as well as a scrambled brain.

Without further ado, and with much explanation required, here are the Twelve Days of Custom Promotions.

Just kidding. Here are the Four Days of Custom Promotions. I told you the post had to be split up.

A Partridge in a Pear Tree: Full-color Plant a Tree Cards

As you may know, there are far too many birds in that song. I counted them. There are 23 birds. That's too many. We don't have that many birds. So we improvised. In the case of the partridge, we had a tree. You have to add your own partridge. And it's not really a tree, but a plant a tree card that you can hand out. They're pretty cool, actually, because it's a simple gift that's eco-friendly. The card has a web address on it, and that site features green tips as well as a box to enter a redemption code. After entering the code, a tree will be planted in the recipient's name.

To tie that into our Twelve Days of Custom Promotions, you'll simply have to hunt down that particular reforestation project, find your tree through the forest, and put a partridge in it. Easy peasy.

Two Turtle Doves: Silver Dove Ornaments

I have a secret. Out of all these days, this is the only one that really fits. The lyrics clearly say "two turtle doves." I don't know what a turtle dove is, but these are doves. The dove ornaments are a low minimum product, so you can order as few as twelve. They're made out of aluminum and the design is laser-etched. It's a pretty, simple gift for the holidays.

Three French Hens: Graduate Rubber Ducks

No, they aren't hens. Nor are they French. However, the graduation caps on these rubber ducks do kind of look like jaunty berets. You can see they're kind of like French ducks. Both hens and ducks lay eggs. These rubber ducks make great gifts for graduates, and they'd be good to use for higher education schools to give out to recent high school graduates.

Four Calling Birds: Wholesale Animal Mascots

I never understood the "calling" part of this one. Don't all birds call? While they don't have cell phones, these wholesale animal mascots come in so many flavors that I was able to pull out four birds - a stork, a cardinal, an owl and a duck (again). They're stuffed, they're cute and they're actually on sale right now.

Stay tuned for next time. There will be penguins, binoculars and of course those golden rings.

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About Lynn Jusinski

After an internship at a home magazine where she wrote about media rooms and $500,000 pool renovations from the comfort of a teeny, cluttered dorm room, Lynn Jusinski graduated from a small college in Pennsylvania and then moved on to write for two weekly newspapers in suburban Philadelphia. A column she penned for the papers won an award from the Pennsylvania Newspaper Association. In 2007, Lynn moved back to the magazine world, and worked full-time as an associate editor for ADVANCE for Health Information Professionals. Her work on the magazine led to “Rookie of the Year” honors and a second place feature award in the annual Editorial Excellence Awards presented by Merion Publications Inc. In her free time, Lynn is typically stuck in traffic, shopping, reading, constructing poorly made crafts and hanging out in and around her hometown.
You can reach Lynn at ljusinski@advanceweb.com

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    ADVANCE
    Occupation: Media, Marketing and Merchandising
    Setting: King of Prussia, PA
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