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Stressing the Importance of Early Detection through Promotions

Published 22 August 13 12:21 PM

Every fall, businesses and organizations embark on some of their most important marketing campaigns: Halloween, Thanksgiving, Christmas and the New Year. More recently, another annual event has gained just as much importance in the marketing and promotional worlds: National Breast Cancer Awareness Month. Occurring advance breast cancer ribbonannually every October, National Breast Cancer Awareness Month aims to raise funds for various organizations and charities dedicated to continued research and treatment of breast cancer. Many organizations and businesses have been joining the fight against breast cancer by spreading awareness through their marketing and raising funds via the sale of customized promotions. But one of the most effective – and most important – forms of marketing during National Breast Cancer Awareness Month involves a topic just as crucial as research and treatment: early detection.


Customized early detection breast cancer items and products are becoming more and more prevalent in the promotional product and marketing industries. That’s because these products not only help increase the recognition of a number of breast cancer awareness causes and events, these products may also help save lives. According to the American Cancer Society, “Most doctors feel that early detection tests for breast cancer save thousands of lives each year, and that many more lives could be saved if even more women and their health care providers took advantage of screening exams and tests.  These products may make a significant difference in our society by educating the public about the warning signs of breast cancer. Promotional items imprinted with physician phone numbers, cancer treatment center contact information, and self-exam tips may play a vital role in helping to spread the word about the importance of early detection and regularly-scheduled appointments.


Customizing promotional pocket guides, booklets, shower cards, and pocket slides with eye-catching images and memorable messages effectively captures the public’s attention and peaks their curiosity. Once you’ve gained the public’s attention and curiosity, your organization can help build buzz about the positive consequences of early detection. Please help increase awareness of exams and screenings with early detection breast cancer items and marketing materials from ADVANCE Custom Promotions!

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About this Blog

    Occupation: Media, Marketing and Merchandising
    Setting: King of Prussia, PA
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