Staying Abreast in Breast Imaging : February 2008

“Missed” Cancers February 26, 2008 11:40 AM by Gerald Kolb: If every radiologist who had missed a mammographically-detected cancer were to quit reading mammograms tomorrow, there would be no more mammography. The truth is that the breast is a very complex organ to image, and there are a number of benign conditions Read More...
0 comments »
Patient Care and Customer Satisfaction February 20, 2008 10:04 AM by Andrea: Your reception area--your waiting room--is the entry area for your patients. They’ve come to have their scheduled mammogram. This first encounter, the surroundings and the greeting from behind the desk, sets the entire mood at your imaging center. It’s Read More...
1 comments »
Fighting Commoditization . . . February 12, 2008 9:58 AM by Gerald Kolb: In my last blog, I introduced the challenge of commoditization of the screening mammogram. This edition will address some of the proactive efforts that centers can make to fight this trend. The tendency in breast centers for the number of diagnostic patients Read More...
0 comments »
Do You See “Superbowl” in Your Breast Center? February 4, 2008 1:27 PM by Andrea: As I watched the big game this past Sunday--the Superbowl--I thought about the blog. All the hype these past few weeks has made people want to be part of the action, even if they're not even sports fans. WHY?...it's the excitement, the atmosphere, the Read More...
0 comments »