Anti-Aging for Men
As I plan my honeymoon in Italy I can't help but pause
for a moment and think about the incredible culture, great food, amazing coast
line - and then there's the man who only seems to get better looking, George
Clooney. Let's face it, the man is undoubtedly getting older but the years
have treated him well. Which brings me to the topic of this post:
anti-aging for men!
In our society, sure, men are allowed to age more so than
their female counterparts. But this doesn't mean they have to. Men
become "silver foxes" when their hair grays, or my favorite, "more
distinguished" as lines form. Meanwhile women dye their hair and use every
cream and injection imaginable to keep the lines away.
Well, someone must have become curious because it is no
longer just a "woman's job" to maintain her appearance and stay young. Now
more than ever, men are visiting aesthetic offices for non-medical care. More
men are becoming increasingly aware of what it means to care for their skin and
to lessen the effects of aging.
Treatments they are seeking include: skin care,
skin resurfacing, Botox, laser hair removal, hair transplantation, pigment
removal, chemical peels, tattoo removal and fat reduction, just to name a
Times have definitely changed when it comes to men being
open to aesthetics and I know the demand (as I see it every day) will continue
to grow. Just the other day, in fact, I was reading about a thriving
practice in D.C. dedicated exclusively to men's skincare and cosmetics.
The services they provide include Botox, laser hair
removal, hair transplantation, tattoo removal, laser treatment of hyperhidrosis
(or excessive sweating) and body sculpting to remove fat. The medical
director's (Dr. Tina Alster) concept is brilliant - give men a place to call
their own. This novel practice allows men to do treatments they might
ordinarily consider "feminine" or off limits in the comfort of an environment
that says it is okay. With the opening of this male exclusive facility, I
certainly think they are on to something.
So while we probably won't run into George on our
honeymoon (no Lake Como for us), I am definitely curious to see what the future
has in store for men's aesthetics - and famous faces such as Mr. Clooney are
now proof that men want to age gracefully too.