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Aesthetics Practice Today

Retail Clinics Cashing in on Aesthetics
October 9, 2012 7:35 AM by Kimberly Cray
It was recently brought to my attention that a popular health clinic is targeting (pun intended) cosmetic patients. Target Clinics, which provide convenient healthcare to numerous patients, are now offering certain cosmetic services. Listed on the Target Read More...
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After-Summer Skin Damage Repair
September 4, 2012 9:51 AM by Mina Grasso
Year after year, summer after summer, we start to notice our skin losing elasticity and developing new, larger or darker brown spots on the face, chest, arms or legs. Fortunately, more people are now educated about the risk of excessive sun exposure and Read More...
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Fractional CO2 Laser Resurfacing
July 10, 2012 7:34 AM by Mina Grasso
Traditionally, wrinkles on the cheeks adjacent to the corner of the lips have been a challenge in cosmetic rejuvenation. Loss of volume, sun exposure and the aging process break down collagen and reduce elasticity, contributing to this rippled wrinkle Read More...
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Great (or Not So Great) Expectations
June 29, 2012 2:18 PM by Kimberly Cray
I often wonder if all providers really find it important to let patients know what to expect. I always ask at the time of consultation, and certainly before I begin a procedure, whether the patient has any questions. Yes, to remove a mole or skin tag Read More...
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The Power of Mineral Makeup
June 19, 2012 8:08 AM by Kimberly Cray
Patients often ask me what makeup I recommend. That's not the easiest question to answer. The most important thing is that you find a makeup that works well for your skin. As we all know, this often involves experimentation. You win some, you lose some. Read More...
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Rejuvenating Skin Through Wound Healing Science
June 5, 2012 12:10 PM by Kimberly Cray
Neocutis is a Swiss skin care and pharmaceutical line that harnesses the power of PSP (processed skin cell proteins, a proprietary ingredient). These products are used to promote skin rejuvenation, to provide post-procedural skin care and to provide general Read More...
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A Neck Like a Goddess
May 22, 2012 8:11 AM by Kimberly Cray
A common area of concern among cosmetic patients is the wrinkling of skin along the neck and jawline. The platysma muscle is the large muscle responsible for these lines. When the entire platysma is in action, it produces a slight wrinkling of the skin. Read More...
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Informed Consent in Aesthetics
April 24, 2012 7:36 AM by Kimberly Cray
Don't take another step - before you have your patient read and sign all consent forms! A patient's written consent and acknowledgement of the treatment and risks is simply not optional anymore. Sure, there was a time when a provider's word was gold. Read More...
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A New Multifacted Skin Therapy
March 26, 2012 8:04 AM by Kimberly Cray
eMatrix is a new technology that is said to be "color blind." Being capable of treating all skin types, this is certainly a welcome addition to the field of aesthetics. Coined "sublative rejuvenation," eMatrix utilizes fractionated bipolar radio frequency. Read More...
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Skip the Facial, Buy Quality Products
March 20, 2012 7:58 AM by Kimberly Cray
To facial or not to facial? That is the question. Patients often ask me "How often should I get facials?" Some are eager to go in for weekly or monthly facials despite the fact that they are not seeing any improvement in their skin. What is it about the Read More...
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Healthy, Youthful Skin on the Skinny
March 13, 2012 7:56 AM by Cindy Cobb
What do our patients want? To look better, look more youthful Look better without down time Look better right away Look better without pain Look better without surgery Look better without costing too much So how do we help them accomplish all of this? Read More...
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Tips for Bright Eyes
March 6, 2012 8:54 AM by Kimberly Cray
Think bright eyes. Big bright eyes. The kind that get attention, gain our trust and get the job done. Now we are all aware that we lose collagen as we age, and the delicate tissue around the eyes is no exception. As the skin thins, blood beneath the skin Read More...
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Loss Leaders
February 28, 2012 7:57 AM by Cindy Cobb
Do any of you offer loss leaders in your practice? If not, should you add them? What exactly is a loss leader? The term used to refer to items or services offered at a reduced price. Sometimes it is now used to describe a popular item or service that Read More...
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A New Option to Volumize and Tighten the Face
February 21, 2012 10:39 AM by Kimberly Cray
ePrime is a minimally invasive aesthetic device that delivers measured radio frequency directly into the skin using microneedles. In theory, this procedure creates a controlled wound healing process. The process is similar to that provided by fractionated Read More...
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Treatment of Stretch Marks with Retinoids
January 24, 2012 7:50 AM by Kimberly Cray
No matter our age or gender, stretch marks (or striae) can affect us all. Contrary to popular belief, stretch marks may even affect thin people. We commonly associate them with pregnancy, but striae also frequently occur in young patients after rapid Read More...
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