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Aesthetics Practice Today

The Power of Mineral Makeup
June 19, 2012 8:08 AM by Kimberly Cray
Patients often ask me what makeup I recommend. That's not the easiest question to answer. The most important thing is that you find a makeup that works well for your skin. As we all know, this often involves experimentation. You win some, you lose some. Read More...
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Sclerotherapy for Unsightly Veins
June 12, 2012 8:20 AM by Mina Grasso
Sclerotherapy has been around for several years. It is still the gold standard for treatment of leg veins and provides high patient satisfaction. The cosmetic benefit of sclerotherapy for unsightly veins far outweighs the discomfort of the injections. Read More...
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Rejuvenating Skin Through Wound Healing Science
June 5, 2012 12:10 PM by Kimberly Cray
Neocutis is a Swiss skin care and pharmaceutical line that harnesses the power of PSP (processed skin cell proteins, a proprietary ingredient). These products are used to promote skin rejuvenation, to provide post-procedural skin care and to provide general Read More...
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Cellulite and Skin Tightening
May 29, 2012 10:47 AM by Mina Grasso
Several cellulite devices sit in our clinic collecting dust. Treating cellulite for 13 years, we are aware that there is no cure and previous treatment results were very short term. We realized expectations needed to be set low. Viora Reaction offers Read More...
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A Neck Like a Goddess
May 22, 2012 8:11 AM by Kimberly Cray
A common area of concern among cosmetic patients is the wrinkling of skin along the neck and jawline. The platysma muscle is the large muscle responsible for these lines. When the entire platysma is in action, it produces a slight wrinkling of the skin. Read More...
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Your Hands Should Not Reveal Your Age!
May 15, 2012 7:45 AM by Mina Grasso
Do your patients report that they hide their hands when they meet someone they want to impress? That they don't enjoy wearing their favorite rings because they draw attention to the aging appearance of their hands? Aging and excessive sun exposure lead Read More...
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Beware of Bargain Deals for Skin Services
May 8, 2012 8:18 AM by Kimberly Cray
So you just purchased a great deal online to receive six laser hair removal treatments for only $89! The regular price is valued at more than $800, so you really saved. But WHAT laser will they be using? And is it the BEST for your skin type? Who will Read More...
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The 'Vampire' FaceLift
May 1, 2012 12:58 PM by Mina Grasso
Yes really! The name catches many people off guard. Maybe the younger generations view vampires as sexy and desirable, but for those with a few more years under their belts (and needing a little help with facial lifting), this procedure name seems to Read More...
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Informed Consent in Aesthetics
April 24, 2012 7:36 AM by Kimberly Cray
Don't take another step - before you have your patient read and sign all consent forms! A patient's written consent and acknowledgement of the treatment and risks is simply not optional anymore. Sure, there was a time when a provider's word was gold. Read More...
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A New Multifacted Skin Therapy
March 26, 2012 8:04 AM by Kimberly Cray
eMatrix is a new technology that is said to be "color blind." Being capable of treating all skin types, this is certainly a welcome addition to the field of aesthetics. Coined "sublative rejuvenation," eMatrix utilizes fractionated bipolar radio frequency. Read More...
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Skip the Facial, Buy Quality Products
March 20, 2012 7:58 AM by Kimberly Cray
To facial or not to facial? That is the question. Patients often ask me "How often should I get facials?" Some are eager to go in for weekly or monthly facials despite the fact that they are not seeing any improvement in their skin. What is it about the Read More...
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Healthy, Youthful Skin on the Skinny
March 13, 2012 7:56 AM by Cindy Cobb
What do our patients want? To look better, look more youthful Look better without down time Look better right away Look better without pain Look better without surgery Look better without costing too much So how do we help them accomplish all of this? Read More...
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Tips for Bright Eyes
March 6, 2012 8:54 AM by Kimberly Cray
Think bright eyes. Big bright eyes. The kind that get attention, gain our trust and get the job done. Now we are all aware that we lose collagen as we age, and the delicate tissue around the eyes is no exception. As the skin thins, blood beneath the skin Read More...
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Loss Leaders
February 28, 2012 7:57 AM by Cindy Cobb
Do any of you offer loss leaders in your practice? If not, should you add them? What exactly is a loss leader? The term used to refer to items or services offered at a reduced price. Sometimes it is now used to describe a popular item or service that Read More...
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A New Option to Volumize and Tighten the Face
February 21, 2012 10:39 AM by Kimberly Cray
ePrime is a minimally invasive aesthetic device that delivers measured radio frequency directly into the skin using microneedles. In theory, this procedure creates a controlled wound healing process. The process is similar to that provided by fractionated Read More...
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