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ADVANCE Perspective: Nurses

Pregnancy, Cancer Most Commonly Searched Online

Published April 11, 2008 11:58 AM by Erin James

A pharmaceutical marketing research corporation came out with a list of the top most commonly search health conditions.

According to comScore Inc., Reston, VA, the terms "pregnancy" and "cancer" were the two most frequently searched conditions, garnering 8.8 million and 7.7 million search queries respectively.

Five of the top 20 conditions searched online (herpes, HIV, HPV, menopause and pregnancy) may be due to a function of these conditions' highly personal nature and the anonymity the Internet provides.

Top 20 Most Commonly Searched Health Conditions

  1. Pregnancy
  2. Cancer
  3. Flu
  4. Depression
  5. Diabetes
  6. Addiction
  7. Herpes
  8. HIV
  9. Anxiety
  10. Stroke
  11. HPV
  12. Bipolar
  13. Cholesterol
  14. Headache
  15. Menopause
  16. Hepatitis
  17. Arthritis
  18. ADHD
  19. Asthma
  20. Fibromyalgia

"It's not too surprising that some of the most common health conditions, such as diabetes, depression and flu, have made the list, but it's interesting that these terms generate fewer searches than significantly less prevalent conditions like cancer and pregnancy," Carolina Petrini, comScore senior vice president, said in the news release.

"A reason for this may be due to life-changing nature of a cancer diagnosis or a pregnancy. When facing a serious illness like cancer or after becoming pregnant or considering pregnancy, consumers often turn to the Internet to search for information and educate themselves in a private setting," she added.

Read the press release here.

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