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Getting the Message Right in Health Data Analytics
March 28, 2016 2:11 PM by Monique Barrett
[Editor’s note: this article was contributed by Patrick George, director, healthcare practice, KP Public Affairs.] There is no stopping big data. An entire industry, driven by identifying patterns from extremely large data sets, is set to grow at a blistering Read More...
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Tweets of the Week (5.30.13)
May 30, 2013 10:18 AM by Adrianne OBrien
New Twitter list! Tips to ease the ICD-10 switch, implementation guidelines for interoperability and security, meeting Meaningful Use stage 2, healthcare marketing and (surprise) gridlock in Washington. Get daily tweets by following us @ExecInsight . Read More...
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If You’re Not Patient-Centered, Walmart Will Be
May 24, 2013 11:14 AM by Adrianne OBrien
Editor’s note: This blog was written by Anthony Cirillo, FACHE, a healthcare consultant and aging expert who helps CEOs connect the dots that start healthcare movements. Contact him at cirillo@4wardfast.com and learn more at www.4wardfast.com . Two JAMA Read More...
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Changing Your Marketing & Lessons About "Cheating Death"
April 19, 2013 11:39 AM by Adrianne OBrien
Editor’s note: This blog was written by Anthony Cirillo, FACHE, a healthcare consultant and aging expert who helps CEOs connect the dots that start healthcare movements. Contact him at cirillo@4wardfast.com and learn more at www.4wardfast.com . By now Read More...
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Tweets of the Week (4.18.13)
April 18, 2013 10:30 AM by Adrianne OBrien
New tweet list! Boston bombing provider response; TEDMED; Epic, CommonWell and what really happened at HIMSS; and what successful people do on the weekends. Get daily tweets by following us @ExecInsight . FierceHealthIT In wake of Boston bombing, technology, Read More...
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Social Media: Changing the Game for Healthcare Relationship Marketing
January 28, 2013 11:13 AM by Adrianne OBrien
Editor's note: This blog was written by Daniella Koren, president, DKI . For the past 12 years, my focus and interest has been relationship marketing (RM), specifically patient relationship marketing. It has been the allure around building, segmenting Read More...
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Data is the New Creative
November 15, 2012 10:56 AM by Adrianne OBrien
Editor's note: This blog was written by Louis Winokur, director of data and analytics, DKI . One of the hottest marketing catch phrases of 2012 is "data is the new creative." The premise is that all of the creative in the world won't help you if your Read More...
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Tweets of the Week (9.21.12)
September 21, 2012 10:27 AM by Adrianne OBrien
Millennials, tech and the future. Bad managerial buzzwords. HIPAA and mHealth. See what else made news this week, and catch more tweets by following us @ExecInsight . Dion Hinchcliffe CIOs Look Ahead: Millennials, Consumer Tech and the Future http://m.cio.com/article/716369/CIOs_Look_Ahead_Millennials_Consumer_Tech_and_the_Future?taxonomyId=3185 Read More...
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What Do Patients Really Want?
September 12, 2012 2:35 PM by Adrianne OBrien
Editor’s note: This blog was written by Danielle Koren, president and founder, DKI . In today’s fast-shifting patient-centric world, do we know what patients with serious diseases really want when it comes to information about their health? And are pharmaceutical Read More...
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Social Listening: Lessons Learned When No One is Talking About Your Brand
August 27, 2012 10:27 AM by Adrianne OBrien
Editor's note: This blog was written by Steve Hughes, RM data manager & modeler, DKI . We recently completed the first phase of a yearlong social listening project for one of our clients. It's a global project, spanning seven countries and includes Read More...
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Companion Diagnostics
February 8, 2012 9:26 AM by Lynn
‘Companion diagnostics’ is a term that’s been in the news recently as more drug/big pharma and diagnostic developers partner to focus on technical/scientific advances in predictive biomarker identifications and development and subsequent commercialization. Read More...
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Five New Year's Resolutions for Every Hospital in 2012
December 29, 2011 12:19 PM by Adrianne OBrien
Editor's note: This blog was written by Ron Wince, president and CEO of Guidon Performance Solutions. He has advised healthcare institutions such as Kaiser Permanente, Aetna, the American Red Cross, the Cleveland Clinic, and the Mayo Clinic and has been Read More...
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Top Tweets of the Week (12.2.11)
December 2, 2011 12:55 PM by Adrianne OBrien
We've compiled our top favorite tweets of the week from accounts we follow on Twitter. Be sure to follow Executive Insight by going to @ExecInsight ! @HITExchange Just don’t text it (patient orders), Joint Commission says security risk too high http://bit.ly/tpnKQ4 Read More...
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What's Your Take on Facebook?
June 17, 2011 11:07 AM by Adrianne OBrien
(Editor's note: This guest blog is written by Glen McDaniel, who writes the "Scope of Practice" column f or ADVANCE for Medical Laboratory Professionals and provides healthcare consulting for hospitals, corporations and investment bankers; he also recently Read More...
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Healthy Hospital Funding
November 8, 2010 11:19 AM by Tom Kerr
Healthcare executives across the country are always looking for innovative ways to raise funding to improve their hospital services. Given the current economic climate, many are "going the extra mile" to find the best solution for their facility's financial Read More...
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